AceSense Pricing — Free Tier, €19/mo Pro, €49/mo Team

Transparent EU pricing for AceSense. Free tier with 3 analyses/month, Pro at €19/mo, Team at €49/mo for 10 players. No surprise paywalls.

Transparent. EU-friendly. Free tier that's actually useful.

The principle: you should never pay AceSense without first testing it on your own matches. The free tier exists to make that possible. The paid tiers exist for players and coaches who've decided this is part of their weekly practice loop and want unlimited access.

The three tiers

Free — €0/month

For trying it.

  • 3 analyses per month
  • Full coaching report (no watermarks, no feature gates)
  • Shot detection, ball tracking, court heatmap, stroke-quality scores
  • 30-day report history
  • iOS and Android
  • No credit card required

Best for: trying AceSense before paying. Or for players who film and analyse one match per fortnight and don't need more.

Pro — €19/month (or €190/year)

For weekly self-coachers.

  • Unlimited analyses
  • Everything in Free
  • Unlimited report history
  • Coach-share links (read-only, expiring)
  • Annotated video clips alongside reports
  • Per-shot timeline export (CSV)
  • Priority queue (faster turnaround during peak)
  • Email support

Best for: anyone who films at least once a week. Most beta players settle here.

Team — €49/month (or €490/year)

For coaches and clubs.

  • 10 player seats (1 coach + 9 players, or any split)
  • Everything in Pro for every seat
  • Coach dashboard with cross-student view
  • Per-student timelines and aggregated leaderboards
  • Bulk session import
  • Centralised billing
  • Email + scheduled-call support

Best for: independent coaches with 5+ regular students who want one inbox-style view, and clubs running adult programmes who want to give their players AceSense as a member benefit.

Need more than 10 seats? Contact us for academy and federation pricing.

Currency and VAT

EU prices are primary because that's where AceSense is hosted (europe-west1) and headquartered.

TierEUR / monthUSD / monthGBP / month
Free€0$0£0
Pro€19$20£16
Team€49$54£42

Prices listed are excluding VAT for businesses and including VAT for private EU customers (handled at checkout based on billing country). Non-EU customers pay the listed price. We don't surface-price by country — what you see is what everyone pays.

How this compares to the rest of the market

ToolEntry tierTop tierFree trialAndroidEU pricing
AceSense Pro€19/mo€49/mo TeamYes (free tier, no card)YesYes (native EUR)
SwingVision Pro$24.99/mo$39.99/mo (Pro Max ~$400/yr)LimitedNo (iOS only)No (USD only)
OnForm Coach$19.99/mo$59.99/moYesYesNo (USD only)
TopCourt$14.99/mo (annual)$179.88/yrLimitedYesNo
Baseline Vision€1,800 hardware (one-time)+ subscriptionNoiOS onlyYes

Three things that stand out:

  1. AceSense's free tier is the only "real" one in the category. Three analyses a month is enough for a fortnightly self-coaching loop without paying. The free tiers on competitors are usually time-limited demos.
  2. Annual-only billing is a competitor habit, not ours. Monthly is the default; annual is a discount, not a forced choice.
  3. EU pricing is native. SwingVision charges in USD only, and complaints on the Tennisnerd review about the $400/yr top tier are partly a US-vs-EU pricing issue layered on top of the tiering issue.

What's included regardless of tier

Even on Free:

  • The full pipeline (TrackNet to court detection to pose to bounce/shot classification to stroke quality)
  • The full coaching report
  • All shot types (forehand, backhand, serve, volley, slice)
  • Hard, clay, and indoor court support
  • All supported phones

We don't gate the AI behind a paywall. The free tier is rate-limited, not feature-limited. If the report is good enough on Free, that's a feature, not a bug.

What's not yet included on any tier

Honest list:

  • Doubles per-player attribution (beta; see accuracy page)
  • Junior courts (78 ft, scaled lines) — roadmap H2 2026
  • Carpet courts — out of scope
  • Live in-app line calling — not yet (Pro Max-style real-time line calls are SwingVision's strongest feature; we don't compete there yet)
  • Apple Watch integration — not planned (most of what an Apple Watch adds, you don't need on AceSense; see iOS page)

Refunds and cancellation

Cancellation. From the dashboard. One tap. You keep access until the end of the period you've paid for; we don't pro-rate down on cancellation but we don't try to upsell you out of it either.

Refunds. Within 14 days of purchase, full refund, no questions. This is EU consumer law for EU customers; we honour it for non-EU customers too. Email [email protected] with your account email.

Switching plans. Up- or down-grade any time from the dashboard. Pro-rated.

Pausing. Pro and Team support pause-for-up-to-3-months once a year (off-season, injury, holiday). No charge while paused.

What if 3 analyses a month isn't enough on Free?

Two options:

  1. Hit the limit, wait until next month. The free tier is rate-limited per calendar month and resets on the 1st.
  2. Upgrade to Pro. Pro is €19/month and the upgrade is instant — your already-uploaded videos process at the higher rate from the moment you upgrade.

We don't offer "Free Plus" or pay-per-analysis. The simpler the pricing, the easier it is for both sides.

Switching from SwingVision, PB Vision, or OnForm

If you're paying for any of those today, here's what you get back:

  • From SwingVision Plus ($14.99/mo) → AceSense Free or Pro. Free covers fortnightly users; Pro is comparable on price (€19 vs $14.99) but adds Android, EU hosting, and our published accuracy methodology.
  • From SwingVision Pro Max ($400/yr equivalent) → AceSense Pro (€190/yr). Roughly 50% cost reduction. You lose Apple-Watch real-time line calling (the marquee Pro Max feature); you gain Android, EU pricing, and the published methodology.
  • From PB Vision (pickleball) → not a direct swap. Different sport. AceSense is tennis-only.
  • From OnForm Coach ($39.99/mo) → AceSense Team (€49/mo for 10 seats). OnForm is a generic multi-sport video tool; AceSense is tennis-specific AI. Different products, but for a tennis-only coach, AceSense Team is usually faster and cheaper.

We can't import old reports from these tools (proprietary formats, no APIs), but you can re-upload your past videos to AceSense to rebuild your history.

Tax and invoicing

EU businesses: VAT-reverse-charge handled at checkout with your VAT number. PDF invoices issued automatically.

Non-EU businesses: standard receipt; consult your local tax advisor on deductibility (it almost certainly is).

Private customers: VAT inclusive at the rate of your billing country.


Read next: How AceSense works · Accuracy methodology · vs SwingVision · FAQ · Examples

Frequently asked questions

Is the free tier really free?
Yes. 3 analyses per month, full report, no credit card. The free tier exists because we'd rather you test on your own matches before paying than buy blind.
Can I cancel any time?
Yes. Monthly plans cancel from the dashboard with one tap; you keep access until the end of the paid period. No retention call, no hoops.
Do you offer refunds?
Yes — within 14 days of purchase, no questions, full refund. EU consumer law covers this anyway, but we honour it for non-EU customers too.
Is there an annual discount?
Yes. Annual billing is roughly 2 months free vs monthly. €190/year on Pro, €490/year on Team.
What about EU VAT?
Prices shown are excluding VAT for businesses, including VAT for private customers in the EU (handled automatically at checkout based on your billing country).
Can I switch from another app and keep my history?
Partially. We can't import SwingVision or PB Vision reports (proprietary formats), but you can re-upload past videos to AceSense and rebuild your history.